Odds and Ends
Some bite-sized campaigns, random headlines, and a few half-baked ideas.
Help People in a Pickle:
Pickles and organ donation aren’t an obvious match. But at Picklesburgh 2025, the “Help People in a Pickle” campaign made it work for our client, CORE (The Center for Organ Recovery & Education). With engaging visuals and messaging, we prompted pickle lovers to stop and think about those waiting for organ donations. This encouraged 500+ people to sign up as donors. 
Designer: Matt Lawwrenson
CW: Myself
CW: Myself
Pace Suburban Bus Recruitment:
When searching for a new career, it's easy to stress about what the future holds. What exactly is in the cards? The objective of this initiative was to increase broad awareness in Chicagoland that Pace is actively hiring for a variety of positions. Check out some of the illustrations and headlines below:
Designer: Matt Lawrenson
CW: Myself
CW: Myself
SHOP ‘n SAVE Scripting
To boast SHOP ‘n SAVE’s app, private label products, great deals, and easy recipes, I craft copy for their TV spots, social media, and printed materials. Here are a couple of spots from 2024-25.
CD: Mark DiPietro
Designer: Molly Mykich
CW: Myself
Designer: Molly Mykich
CW: Myself
Spec One-Offs:
The type of headlines that come to me when I’m trying to fall asleep.
