About Me


Between bouts of creativity, I’m likely buying vintage trinkets I don’t need and sipping an iced maple latte while I do it. The dream. 



Long Story:

When I was younger, my dream job was to name nail polish colors. Now, as a copywriter, I think that ambition makes perfect sense. I broke into advertising as I got older and began my career with a Visual Communications degree from the University of Delaware. I still hold onto the dream of naming a few nail polishes along the way. What I love most about my job is writing and rewriting until my words stick the landing. As I evolve in this field, I've found that unique messaging takes a clever and thoughtful approach. So, I’m constantly testing short, sweet, witty, and memorable copy to achieve that. My process runs on a healthy serving of humor, an unhealthy serving of espresso, and a whole lot of creativity. I find inspiration everywhere, from the stunningly immersive product descriptions in a J. Peterman catalog to the snappy drink names at my local coffee shop. I’m taking notes wherever I go.

Short:

I’m a copywriter in Pittsburgh who chases original ideas and feel-good projects. I love this field because this is where I feel most creatively in tune with myself! 

Hear more:  
www.buzzsprout.com/2358520/episodes/16143534

Read more: 
www.gatesmanagency.com/newsroom/follow-the-feeling-a-copywriters-take-on-embracing-the-creative-process   

https://www.gatesmanagency.com/newsroom/the-secret-sauce-5-things-ive-learned-from-food-beverage-copy






 



In my free time...
Passions in Progress
Email  
KaylaRPlunkett@gmail.com
Food for thought
Noodling